Search Engine Submission: How to Get Listed on Google and Yahoo

After development- designing of a websites in order to get it ranked top on major search engines submission is a great tool to be applied. Websites are submitted to the search engines in order to get listed and obtain the traffic that is the common goal of every web master. Since every search engine has its own strategy of ranking websites depending on their algorithms. So what is the best approach in website submission when it comes to Google and Yahoo, the great internet kings of modern time? Simple steps involved in search engine submission are as follows:

• Submit Directly: Submit your website via Google’s free submitting form.

• Submit your sitemap to Google via http://www.google.com/webmasters/sitemaps/

• Submit your website to DMOZ, the Open Directory Project. It can take some time time before you are listed and a submission does not guarantee listing as DMOZ is a volunteer’s directory.

• Get qualified Back links from reputed websites that search engines crawl regularly. Google’s robots jump from page to page on the web via hyperlinks, so the more sites that link to your pages; the more likely it is that the robots find them quickly.

• To fully index a website Google usually takes about a month so relax, just wait and watch…

Google dominates the World Wide Web; it isn’t the only search engine on the web. Yahoo Search is one of the major search engines and directories online as well. Submitting a website to Yahoo, can also be a great idea in order to get better traffic and search engine position for your website. Steps towards your Yahoo Search engine submission are as follows:

• Submit your website to Yahoo’s Directory

• http://add.yahoo.com/fast/add?17051064

• It could take eight to ten weeks before you are listed in Yahoo.

• Yahoo Site Explorer allows exploring all the web pages indexed by Yahoo Search. siteexplorer.search.yahoo.com

• One can submit feeds to the Yahoo! RSS Browse-by-Topic Directory. http://add.yahoo.com/fast/help/us/my/cgi_rss_submission

Getting listed in the major search engines alone doesn’t guarantee traffic but it is a way to optimize your website. Your website content and your services guarantee that. Regular updating, providing interesting content will bound visitors to come as well as the spider bots.

May 31st, 2010 | Tags: , , , , , | Category: Submitters | Comments are closed

3 Ways (part 2) to Improve Search Engine Rankings

Continuing on from Part 1, here’s Part 2 of ‘3 Ways To Improve Search Engine Rankings’. I follow a straightforward 3-Stage Approach to getting ranked high in the search engines. Here, in Part 2, is my second Stage…

Stage 2. Get Your Website Seen:

If you goal is to get high up the search engine rankings (and it should be!) then you need to get the search services to ’see you’. This sounds an obvious statement but few people really think it through that much. In a nutshell, and avoiding all the techie jargon, search engines really want to find you, or more specifically your website. When someone types in a ’search query’ they are looking for some information. If your website is relevant to what the person searching is looking for (we’ll talk about this later), then the search engines really want to link your website to the searcher, which they do with the search results the search engine reveals.

The key then, knowing the search engines really want to find your website, is to set up your website in such a way as to make it be easily found by the search engines. The way you do this is to adopt some basic, but very important ‘optimisation’ tricks on your website – what is termed ‘on-page optimisation’.

The interesting thing is, even though it’s really important to do what I’m about to share with you, the on-page optimisation’ methods only really are about 15% of what contributes towards your search results ranking. The 85% of where you figure in search results is dependant on the ‘off-page optimisation’ which I’ll cover in stage 3. Even though ‘on page optimisation’ only makes up for 15% towards how you get ranked, it is still crucial to carry out these basic but key steps:

a) Ensure your keyword(s) appear in your pages ‘Title tag’ of the header code of your website (if you’re not sure what this is, ask someone to show you who does know – it’s that important). This is vital because it is one of the key things that search engines are looking for – matching the words the searcher types into their search (the keywords) with the title of a website, which in turn should be relevant to the search query. You can take this a stage further by adding in a description in the ‘meta description tag’ again incorporating your keywords, and then the ‘meta keywords tag’ which simply includes all your keywords, comma separated.

The search engines don’t put so much relevancy these days on the description or keyword tags, but they’re worth doing either way, but it’s vital you include your keywords in the Title tag.

b) Make the webpage you are pointing the keyword towards relevant to that keyword. In other words don’t have a keyword like ‘dog training tips’ and then have a webpage all about horses, cats, dogs and loads of other animals with little specific relevancy to dogs or dog training – make sure the webpage is relevant to your keyword.

c) Build into your website a simple Sitemap. Understand that the way search engines search the web is they look for (crawl) words and phrases in all the code of your website – they don’t understand pretty pictures, graphics, flash animations, etc – all they want to find is words and phrases relevant to want the searcher is looking for. So make it easy for the search engines to look over your website looking for those vital words and phrases. One way to do this and make it easier for the search engines to find the info they want is by incorporating a simply site map within your website. Again, if this doesn’t make sense to you, ask your webmaster about it.

May 31st, 2010 | Tags: , , , , , | Category: Submitters | One comment - (Comments are closed)

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May 31st, 2010 | Tags: , , , , , | Category: Submitters | Comments are closed

Dramatically Improve Search Engine Rankings – 3 Ways (part 3)

Following on from Part 1 and 2, here is Part 3 of ‘3 Ways To Dramatically Improve Search Engine Rankings’. I have a simple 3-Stage Approach to getting ranked high in the search engines. Here, in Part 3, is my third Stage…

Stage 3. Aim to make your website ‘The Most Popular In Your Class’:

Stage 3 of my simple 3-Stage approach to getting my websites highly ranked in the search engines, is crucial because it’s the element that contributes about 85% towards how high a website is ranked up the search results.

I refer to it as getting your website to be ‘the most popular in the class’. What do I mean by that? Well, think about being at school, and being popular with everyone else was more about being what they wanted you to be. If you were how they wanted you to be, and they liked you, then ultimately you were perceived as popular. Fickle I know. And the more folks who thought you were really good, the more popular you became with everyone in your class, and more likely the school.

Same goes for your website – the more other websites like you, the more popular your website is going to appear to the search engines, and thus the more popular you are perceived to be for the information the searcher is looking for.

So, million dollar question – how do you get popular with a bunch of other websites? Well two things, and they’re equally important…

a) You need to get quality websites linking to your website. b) The websites that are linking to your website need to be as relevant as possible to the information on your website.

Let’s cover both of these…

One of the most effective things you can do to help your website get ranked is to get as many other quality websites linking back to yours, from links on their websites. Quite simply the more links pointing back to your website, the better.

But links alone are not enough – the links need to be on quality websites that in themselves carry good content, and the link is from a website that is relevant to what is on your website.

So, why is the amount of links, and they relevancy of the linking website important to search engines? They see it this way – the more links from high-quality web sites that point to your website, gives a strong indication that what is on your website is all relevant information. They also look at the link itself and that if it’s on a website that is relevant to your website, the search engines effectively say to themselves the website with the link is offering what is like a strong referral again about the quality of what’s on your website…

…and the more websites giving you these ‘referrals’ (links), the more the search engines rate your site, and so the higher it appears on the search results.

Obviously getting these quality one-way links is the key, as they play a massive part in where your website ranks in the search results.

How do you get them?… That’s the tricky bit – the ’scenic’ route is to write, call, bug and drive webmasters nuts, who have relevant sites to yours, to ask them to add your link on their website linking back to your site. Be prepared, that can be a long job, requiring a great deal of patience and resilience, as these webmasters are constantly getting asked for exactly that.

The other way is to use a specialist, who has demonstrated they know how to get these links, and they then focus on getting the links for you.

However you do it, getting these links is vital to getting high up the search results and enjoying all that ‘free traffic’ from organic search, as millions around the world type into the search services…

May 22nd, 2010 | Tags: , , , , , , | Category: Submitters | Comments are closed
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